Blog & News

Featured Guides by Connor Bostelman

Local SEO for Home Services: Ranking Factors

Google Maps SEO Services for Home Service Businesses

Can You Afford Not to Be in Google’s Top 3?

Local SEO Ranking Factors 2026: Relevance, Distance and Prominence

Restaurant storefront on a neighborhood street at dusk
Google Business Profile Posts Now Show View Counts. Here’s What to Do With Them.

Google Business Profile

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
E-E-A-T Checklist for Small Business Websites

Website SEO

Google's Ask Maps announcement artwork showing conversational local discovery, food and directions
Google Business Profile Booking Links: Make It Easy to Book and Buy

Google Business Profile

Multi-location SEO strategy map connecting service businesses across profitable city markets
Multi-Location SEO Strategy: Rank in Every City That Can Make You Money

Local SEO

Royal Personal Training launch email designed by Local Howl as part of an email marketing campaign for a premium fitness brand
Email Marketing for Service Businesses: A Visual RPT Case Study

Email Marketing

Local SEO for home services ranking factors graphic with map pins and contractor service icons
Local SEO for Home Services: Ranking Factors

Local SEO

Local SEO Mistakes blog hero graphic showing cleaner ranking signals instead of keyword stuffing
Local SEO Mistakes: Why Keyword Stuffing Hurts Small Businesses

Local SEO

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Start 2026 Strong with a Better Google Business Profile

Google Business Profile

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
ChatGPT Is Googling Your Business: Why Google Business Profiles Matter More Than Ever

Google Business Profile

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
What the December 2025 Google Core Update Means for Local Businesses

Google Update

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Domain Authority May Be the Key to Getting Cited in AI Search

AI Search

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Quietly Updates Its Search Algorithm All Year

Google Updates

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Tests Gemini Live Mode: What Local Businesses Should Know

Google AI

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
How Web Hosting Impacts SEO and Local Search Performance

Technical SEO

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Expands Ads in AI Mode: What Local Businesses Should Expect

Google AI

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
AI Comes to Google Maps: Understanding “Know Before You Go” and Trending Spots

Google Updates

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
How to Dispute and Remove Google Reviews Effectively in 2025

Review Management

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Adds New AI Shopping Tools in Search and Gemini

Google AI

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
ChatGPT Ads May Be Coming: What It Means for Local Businesses

Generative AI

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
How to Request Reviews Politely

Review Management

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
What the Latest Data Says About Showing Up in AI Search Results

AI Search

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Reviews Disappearing? Here’s What Local Businesses Should Know

Google Updates

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Is Expanding the “What’s Happening” Section in Business Profiles

Google Updates

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
What ChatGPT’s Search Prompts Reveal About the Future of Online Visibility

Generative AI

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google’s Head of Search on How AI Is Changing Google Search

Google Search

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
ChatGPT Shopping Is Here: Here’s How Brands Can Prepare

Generative AI

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
SEO Trends in 2025 Local Businesses Should Care About

Local SEO

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google’s “Sponsored Results” Update: What You Need to Know

Google Updates

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
What Perplexity AI Means for the Future of Search

Perplexity AI optimization

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Search Live Is Changing How Customers Find You

Google Search Live

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Quora & Google AI Mode: Lessons for Business Visibility

Quora Google AI Mode

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
SEO vs GEO: Understanding the Difference (and Why You Need Both)

SEO vs GEO

How to Find and Use Local SEO Keywords for Business Growth
Local Keyword Research Guide: How to Find and Use Local SEO Keywords for Business Growth

Local Keyword Research

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The New Front Door to Your Business: AI Search and Google

AI search and Google

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Optimizing for Voice Search: Capturing Conversational Queries

Voice Search

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Essential Local SEO Tips for Small Businesses

Local SEO

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Why Local SEO Matters for Small Businesses in 2025

Local SEO

AI-generated editorial illustration of project photographs, tools and a work checklist; not a Local Howl client project
Google Spam Update 2025: What It Means for Local Businesses

Google Spam Update